ADVANCED TYPOGRAPHY- FINAL COMPILATION & REFLECTION
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Week 1 (29/8/22)- Week 14 (X/X/22)
Student: Tai Ser Yeet (0345798)
Programme: Bachelor of Design (Honours) in Creative Media
Task: Final Compilation & Reflection
LINKS
SUBMISSIONS
Task 1: Exercise 1 - Typographic Systems
Week 1 (29/8/22) - Week 6 (5/10/22)
JPEGS
Fig 1.0 Final Axial System Layout 1, Week 2 (7/9/22)
Fig 1.2 Final Axial System Layout 2, Week 2 (7/9/22)
Fig 1.3 Final Radial System Layout, Week 2 (7/9/22)
Fig 1.4 Final Dilatational System Layout, Week 2 (7/9/22)
Fig 1.5 Final Transitional System Layout, Week 2 (7/9/22)
Fig 1.6 Final Modular System Layout, Week 2 (7/9/22)
Fig 1.7 Final Grid System Layout, Week 2 (7/9/22)
Fig 1.8 Final Random System Layout, Week 2 (7/9/22)
Fig 1.9 Final Bilateral System Layout, Week 2 (7/9/22)
Fig 1.10 Final Submission of Typographic Systems (No Guides & Grids), PDF, Week 6 (10/10/22)
Fig 1.11 Final Submission of Typographic Systems (With Guides & Grids), PDF, Week 6 (10/10/22)
Fig 1.0 Final Axial System Layout 1, Week 2 (7/9/22) |
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Fig 1.10 Final Submission of Typographic Systems (No Guides & Grids), PDF, Week 6 (10/10/22) Fig 1.11 Final Submission of Typographic Systems (With Guides & Grids), PDF, Week 6 (10/10/22) |
Task 1: Exercise 2 - Part 1: Type & Play Week 5(28/9/22) - Week 6 (5/10/22)
Fig 2.1 Final Submission of Exercise 2(Part 2)- Type & Play, Week 5 (28/9/22)
Fig 2.2 Final Submission of Exercise 2(Part 2)- Type & Play, PDF, Week 2 (28/9/22)
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| Fig 2.1 Final Submission of Exercise 2(Part 2)- Type & Play, Week 5 (28/9/22) |
| Fig 2.2 Final Submission of Exercise 2(Part 2)- Type & Play, PDF, Week 2 (28/9/22) |
Task 1: Exercise 2 - Part 2: Type & Play Week 5(X/X/22) - Week 6 (5/10/22)
Fig 3.1 Final Submission of Type & Play Part 2 (Wallpaper), Week 6 (5/10/22)
Fig 3.2 Final Submission of Type & Play Part 2(Phone Case), Week 6 (5/10/22)
Fig 3.3 Final Submission of Type & Play Part 2 (Personalized Cards), Week 6 (5/10/22)
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| Fig 3.1 Final Submission of Type & Play Part 2 (Wallpaper), Week 6 (5/10/22) |
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| Fig 3.2 Final Submission of Type & Play Part 2(Phone Case), Week 6 (5/10/22) |
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| Fig 3.3 Final Submission of Type & Play Part 2 (Personalized Cards), Week 6 (5/10/22) |
Fig 3.4 Final Submission of Type & Play Part 2 (Design Exploration), Week 6 (5/10/22)
| Fig 3.4 Final Submission of Type & Play Part 2 (Design Exploration), Week 6 (5/10/22) |
Task 2A: Key Artwork
Week 5 (29/9/22) - Week 9 (26/10/22)
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| Fig 4.1 Final Submission of Task 2A-Key Artwork, Week 8 (17/10/22) |
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Fig 4.2 Final Submission of Task 2A- Animated Key Artwork, Week 8 (17/10/22) |
Fig 4.3 Final Submission of Task 2A, PDF, Week 8 (17/10/22) |
Task 2B: Collateral
Instagram Link: https://www.instagram.com/tsy_adtypo/
Fig 5.1 Collateral, Week 9 (24/10/22)
| Fig 5.1 Collateral, Week 9 (24/10/22) |
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| Fig 5.3 Collateral, Week 9 (24/10/22) |
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| Fig 5.10 Collateral, Week 9, PDF, (24/10/22) |
| Fig 5.11 Collateral, Week 9, PDF, (24/10/22) |
| Fig 5.12 Collateral, Week 9, PDF, (24/10/22) |
| Fig 5.13 Collateral, Week 9, PDF, (24/10/22) |
| Fig 5.14 Collateral, Week 9, PDF, (24/10/22) |
Task 3: Type Exploration & Application
Week 9 (24/10/22) - Week 14 (30/11/22)
Fig 6.1 Final Submission of Digitalisation of Typeface, Week 14 (30/11/22)
Link to Election Typeface: https://drive.google.com/file/d/1DIpvkbjTeTR9JoLMW2215DNUFgugBwnr/view?usp=sharing
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Fig 6.2 Final Submission of Typeface, Week 14 (30/11/22) |
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Fig 6.5 Final Submission of Typeface, Week 14 (30/11/22) |
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REFLECTIONS
EXPERIENCE
Overall, I would say Task 3 has got to be the most stressful one as compared to the rest as there was so much work to do from completing a whole set of typefaces to making unlimited collaterals. However, despite the workload, I thoroughly enjoyed this module to a certain extent as it has taught me useful skills that could very much be implemented into my career as a UI/UX Designer. For instance, I would forever be sensitive towards the choice of typeface, the kerning between the letters in the typeface as well as the ability to understand what constitutes good composition and alignment. Next, I felt very proud of the work I had produced for Task 1 and had gotten rare praise from Mr.Vinod which I will never forget. Furthermore, being one of the design students who had also won Best Talent for the Honor Talent Competition was definitely the icing on the cake. However, right after Task 1, it all went downhill as expectations were higher this time and in order to get good grades, I had to re-attempt multiple times to finally head in the right direction. This caused me a lot of time and I ended up rushing both Task 2 & 3 a few days before submission which is pretty bad and hectic, to say the least.
OBSERVATIONS
I observed that I preferred typefaces that were more symmetrically balanced as well as scripts as compared to overly bold ones. I also noticed that in order to stay on top of each assignment, the weekends should be fully utilized so that when the next week starts, no work would begin to pile up. Furthermore, I realized doing collaterals is a good practice for when clients require you to apply your design to an item so that it is easier to visualize. However, sometimes it is tough finding a mock-up that is free and of high quality. This, in turn, limits the ability to expand beyond what was already provided on the internet.
FINDINGS
Doing further reading before beginning an assignment is a game-changer as books recommended by Mr. Vinod provided a good starting point for referencing and taking inspiration. I find that it also keeps me motivated to keep going with the assignment as I had a guideline to follow. For Task 3, creating an entire typeface taught me that a designer should not only concentrate on the appearance of a single letter but look at the typeface as a whole. That way, we are able to identify whether the consistency of the typeface is achieved. All- in all, I believed that Advanced Typography has developed my artistic intuition, especially in separating good design work from bad one. Having this gut feeling allowed me to gauge the quality of my work, and whether or not it was ready for submission. If I keep revisiting that piece of assignment and admiring the outcome, I would then be proud to say that I did in fact, did a good job.
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